Ciara Reilly of RED C reveals how some of this year’s Effie Winners score when it comes to measures of effectiveness ...

Aaron Poole, marketing executive, PML Group with this week’s Out \ Look on Out of Home With the dawn of 2025, many Irish ...

The new campaign is called ‘The Gas Part ’and aims to clarify that, although the company is called Flogas, it also offers electricity, solar and other solutions to customers. The AV, which features a ...

With Irish actor Paul Mescal very much in the news at the moment for his role in Gladiator II, Lidl Ireland and Droga5 Dublin ...

BBH has rolled out a new Christmas campaign for Tesco called “Helping Feed Your Christmas Spirit.” The campaign, which is going out through TV, digital and social, aims to show how the festive season ...

With the Black Friday and Christmas shopping seasons approaching, Javelin has rolled out a major new brand campaign for DID ...

The National Dairy Council (NDC) is continuing its partnership with international rugby star Garry Ringrose and digital ...

The Story of Advertising Podcast which is fronted by adman Stuart Fogarty is now complete following the final episode which ...

The winners of the 2024 Irish Journalism Awards, in association with Newsbrands Ireland, and supported by Google News Initiative, were announced at an awards luncheon at the Round Room in Dublin’s ...

New figures published by TAM Ireland show that TV advertising revenues between January and the end of September rose to ...

“The roundtable provided the opportunity for key leaders within the Irish advertising community to come together and discuss, ...

The theme for IAB Ireland’s Connect H2 2024 conference, which takes place next week, is “Innovate to Elevate” with number of ...